Gilles Domartini, Donald Res, Benedicte Guichard
C4 Ventures team
What they do
Cleeng unifies the entire subscriber experience for D2C brands, simplifying subscription management across web and mobile apps from a single platform.
The award-winning Subscriber Retention Management (SRM®) suite empowers digital subscription services to reduce churn, boost lifetime value, and drive sustainable growth with flexible, easy-to-integrate solutions. Designed to support every step of the subscriber journey, Cleeng provides end-to-end tools for identity management, recurring billing, in-app subscriptions, analytics, and AI-powered customer support.
Trusted by leading brands like Sinclair, the NFL, The Weather Channel, TOD/BeIN and NHK, Cleeng replaces fragmented data streams with a unified, AI-driven approach to subscriber management.
Founded in 2011 by industry experts from Apple, Philips, and NEC, Cleeng operates globally with headquarters in Amsterdam and offices across the US, Poland, and the Philippines. Recognized for innovation in digital subscriptions, we continue to help D2C brands grow sustainably in an increasingly competitive landscape.
The founders
Founders Gilles, Donald and Benedicte have extensive experience across Apple, Philips, Packard Bell and NEC. Pascal’s relationship with Gilles, stemming from their time at Packard Bell, played a very important role in the investment decision; however, it is the team’s straightforward and honest way of working that dictates the proximity between C4 Ventures and Cleeng.